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Don’t Use Clip Art

April 27th, 2008

When designing a logo, you’re going to want something that is very unique to your company.  This logo will be the centerpiece of your branding scheme.  Therefore you should invest something into getting the best possible logo that you can for your investment.  Therefore, in designing a logo, the best thing to do is to get help.  It is not recommended that you use clip art.  Clip art is a collection of pictures and symbols that are for sale in cheap software bundles.  Most of the images found in clip art are very simple and rudimentary in shape.  There is nothing custom about them.  Most of the images are in black and white or very simple color tones.  The use of clip art would be a big mistake in designing your brand.  The reason for this is that somebody else could use the same clip art image in their logo as well.  The chances are slim but it’s still there.  The result of designing a logo from clip art will be a plain, unappealing and simple logo.  You’ll want to stand out and the use of clip art will make it very difficult to do so.

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